the exact words you need to land clients you love
better than okay
You and I have both built our businesses around expertise. We’ve achieved a degree of mastery that we’re proud to offer our clients, who have high expectations (as they should). We also work in service of a grander vision, kinder people, a better world.
When you set the bar that high, you need copy that’s better than okay. You need to nail it. Clear. Compelling. Smart. Surprising. Engaging. And effective. Copy that converts. That, respectfully and refreshingly, gets the job done.
Finding the right words — the dead-on, nailed-it, friends-now-refer-you and your-mom-knows-what-you-do kind of words — feels great. It feels honest. Promising. Exciting. Liberating even.
I’d like to help you nail your copy. That’s what your beyond-okay business deserves.
spot on
Copy you love. Copy that works. How? With an elegant process that captures your smart & true style and expresses your who, what & why in an irresistible way.
word nerd
Not an insult.
I really do love the versatility and promise of the 170,000+ words in the English language. I like playing around with pacing, style, voice, motivation, persuasion, even the words that fit into those teeny, clickable action buttons. And I’m an unapologetic smarty-pants who wants the only copy out there to be smart copy. If your copy isn’t working, or you simply don’t love it yet, please: lemme get my hands on it. Read more.
